Despite some controversy leading up to its release, assassin’s creed shadows managed to Rise to the top of March sales charts in the us, According to Industry-Tracking Firm CircaIt was one of several releases that month to make it onto the charts, with shadows also become the second-best-best-with-second game of the year. However, sales in general are still as much in the red as they were last month, with hardware sales being down by 25% just as they were in February.
March 2025 Dollar Sales, Millions | March 2024 |
March 2025 |
Change |
Total video game sales | $ 4,985 | $ 4,689 | -6% |
Video game content | $ 4,336 | $ 4,164 | -4% |
Video game hardware | $ 382 | $ 286 | -25% |
Video game accessories | $ 267 | $ 238 | -11% |
“March Video Game Hardware Spending Fell 25% When Compared to a Year ago, to $ 286 million. Producer for Games Reports. “Digital only skus has accounted for 75% of Xbox series and 50% of playstation 5 hardware units sold year-to-date.”
As with February 2025, The March 2025 hardware sales are following on March 2024’s Decline of -32%. It is noting that hardware sales for the 2023 period was up by a significant percentage (68% in February 2023, 10% in March 2023). The March 2024 Hardware Decline could be corrective following the 2023 spike, but 2025’s continued decline seems to be more indicative of how the current console generation is aging.
Year-to-Date 2025 Dollar Sales, Millions | 2024 Ytd |
2025 Ytd |
Change |
Total video game sales | $ 15,102 | $ 13,709 | -9% |
Video game content | $ 13,235 | $ 12,310 | -7% |
Video game hardware | $ 1,094 | $ 747 | -32% |
Video game accessories | $ 772 | $ 652 | -16% |
Despite the breakthrough success of search’s titles, Overall sales continue to drop. Piscatella noted, “The only segments showing growth compared to a year ago Were non-mobile subscription (+11%) and digital premium downloads on console (+12%). Finished 6% Behind March 2024 (Mobile Source: Sensor Tower). “
Circana March 2025: Top 20 Best-Selling Games in the US
RANK | Last Month RANK |
Title | Publisher |
1 | New | Assassin’s Creed: Shadows | Ubisoft |
2 | New | Mlb: The show 25 ^^ | Multiple video game manufacturers |
3 | 1 | Monster Hunter Wilds | Capcom usa |
4 | New | WWE 2K25 | Take-Two Interactive (Corp) |
5 | New | Split fiction | Electronic arts |
6 | 6 | Call of Duty: Black Ops 6 | Microsoft (Corp) |
7 | 4 | Pga tour 2k25 | Take-Two Interactive (Corp) |
8 | 5 | NBA 2K25 | Take-Two Interactive (Corp) |
9 | New | Bleach: Rebirth of Souls | Bandai Namco Entertainment |
10 | 2 | Kingdom come: delivery II | Plaion |
11 | 11 | Minecraft^ | Multiple video game manufacturers |
12 | 9 | Grand Theft Auto V | Take-Two Interactive (Corp) |
13 | 12 | EA Sports FC 25 | Electronic arts |
14 | 14 | Red dead redemption ii | Take-Two Interactive (Corp) |
15 | 10 | Madden Nfl 25 | Electronic arts |
16 | 18 | Elden Ring | Bandai Namco Entertainment |
17 | New | Xenoblade Chronicles X* | Nintendo |
18 | New | Suikoden I & II HD Remaster: Gate Rune & Dunan Unification Wars | Konami Digital Ent. |
19 | 13 | Marvel’s Spider-Man 2 | Sony (Corp) |
20 | 16 | EA Sports College football 25 | Electronic arts |
^Digital Sales on Nintendo Platforms Not Included
^^ Digital Sales on Nintendo and Xbox Platforms Not Included
A Grand Total of Seven NEW GAMES Have Made It ONTO THE MARCH LIST, The Highest Number of 2025. These games represent a relatively wide array of genres, from the action-weed titles LIKE ASSASISISISISISISISISISISISISISISISISIN Hazelight’s latest title, split fiction; To Sports Titles Like WWE 2K25 and Mlb: The Show 25.
One game particularly Worthy of note on this list is xenoblade chronicles x, the remaster of which was released in March as the definitive edition. The game originally launched on the unpopular wii u, so the remaster is Reaching a much larger audience. Nintendo does not report digital sales to circana, so its inclusion on the sales charts is based soly off of physical sales. Given this fact, it’s impressive that a remaster of a ten-yar-old action-Rpg made it so high on the list, and must have placed even placed even allies were if digital sales.
Assassin’s Creed Shadows: Will it be Enough for Ubisoft?
The latest Assassin’s Creed Game, Shadows, Has Been the Subject of No Small Amount of Discourse Prior to its launch. One of the biggest talking points was about how the game sales would affect ubisoft. The company admitted that its 2024 title star wars: Outlaws Had “Softer than expected” Sales, and the company Laid off 185 people Earlier this year. It also reported that it was exploring “Strategic Options” With regards to the company’s future.
All of which is to say that ubisoft will be kept a close eye on shadows’ sales. It recently spun out a new core division of its gaming business that focuses on assassin’s creed, far cry and tom clancy’s Rainbow Six Brands. Tencent Investigated $ 1.25 billion In this division last month. Shadows Selling Particularly Well could not only help with Ubisoft’s Financial Situation, but count also demonstrate the franchise’s long-term storying power. But it remains to be seen if the sales will actually meet ubisoft’s expectations.
Circana March 2025: 20 Best-Selling Games of 2024 So far
RANK | Last Month RANK |
Title | Publisher |
1 | 1 | Monster Hunter: Wilds | Capcom usa |
2 | New | Assassin’s Creed: Shadows | Ubisoft |
3 | 2 | Kingdom come: delivery II | Plaion |
4 | New | Mlb: The show 25 ^^ | Multiple video game manufacturers |
5 | 4 | Call of Duty: Black Ops 6 | Microsoft (Corp) |
6 | New | WWE 2K25 | Take-Two Interactive (Corp) |
7 | 3 | Civilization vii [Sid Meier’s] | Take-Two Interactive (Corp) |
8 | 5 | NBA 2K25 | Take-Two Interactive (Corp) |
9 | 6 | Pga tour 2k25 | Take-Two Interactive (Corp) |
10 | New | Split fiction | Electronic arts |
11 | 8 | Grand Theft Auto V | Take-Two Interactive (Corp) |
12 | 10 | Minecraft^ | Multiple video game manufacturers |
13 | 7 | Madden Nfl 25 | Electronic arts |
14 | 9 | EA Sports FC 25 | Electronic arts |
15 | 11 | Red dead redemption ii | Take-Two Interactive (Corp) |
16 | 12 | Marvel’s Spider-Man 2 | Sony (Corp) |
17 | 14 | EA Sports College football 25 | Electronic arts |
18 | 16 | Hogwarts Legacy | Warner Bros. Games |
19 | 20 | Elden Ring | Bandai Namco Entertainment |
20 | 13 | Avowed | Microsoft (Corp) |
^^ Digital Sales on Nintendo and Xbox Platforms Not Included
As stated above, assassin’s creed shadows sored to 2nd place on the year-to-date list. It’s not the only march title to make it to this list, especially as 2025’s titles Start to Displace Last Year’s Titles. Hazelight’s Split Fiction Took 10th Place, While Sports Titles Mlb: The Show 25 and WWE 2K25 Took 4th and 6th Place, Respectively. All of these games have the appeal of previous games backing them up – franchise reconstrance in the case of WWE 2K, MLB: The Show and Assassin’s Creed, And Critically Accidentally Accidental Case of split fiction.